Why Most Change Initiatives Fail After Leadership Says Yes

Leighton Healey, CEO of KnowHow, talks with Philip Jameson of Boston Consulting Group, co-author of How Change Really Works, about why transformations fail less because of strategy and more because people don’t adopt the change.

They unpack leaders’ tendency to overinvest in the “what” and underinvest in the “how,” including the need for setup, early wins, persistence, and clear execution rituals. Jameson explains “false alignment” on leadership teams, how to test for real agreement on the why/what/how (often using numbers), and the role of a disciplined transformation leader who can call out ambiguity and hold decisions firm.

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